Tujiamini, the SportPesa-led initiative dedicated to nurturing grassroots talent, is proud to announce Scrummage Africa a one of its Western region silver winners. This recognition highlights the initiative's commitment to supporting not just athletes, but also the vital ecosystem surrounding sports, including media and businesses.
Scrummage Africa, founded by former rugby player Collins Amanga, has become a cornerstone of rugby coverage in Kenya. The website has earned a reputation for high-quality reporting and has played a crucial role in showcasing the stories of up-and-coming rugby talents across East Africa.
Despite operating with limited resources, Scrummage Africa has achieved remarkable success. In 2021, their story "Monate Akuei: From South Sudan war ashes to Rugby Stardom" won the prestigious Rugby Africa Award, demonstrating the power of sports journalism to inspire and transform lives.
Beyond reporting, Scrummage Africa has shown a commitment to developing the next generation of sports journalists through its internship program. The organization has nurtured several talented individuals who have gone on to achieve success in various media and sports-related roles.
Scrummage Africa's impact extends beyond the digital realm. In 2023, they organized the first-ever Scrummage Kids Festival, which resulted in 10 students securing full or partial high school scholarships. This initiative showcases the organization's dedication to identifying and nurturing young rugby talent at the grassroots level.
The Tujiamini award will provide Scrummage Africa with much-needed resources to elevate their storytelling capabilities. The funds will be used to acquire essential equipment such as cameras, laptops, and live-streaming gear, enabling the team to produce higher quality content and train more interns effectively.
This recognition of Scrummage Africa underscores the broad reach and impact of the Tujiamini initiative. By supporting diverse talents within the sports ecosystem, SportPesa Kenya continues to demonstrate its commitment to developing sports at all levels.
The success of Scrummage Africa serves as an inspiration to other sports media outlets and businesses, showing how dedication and passion can lead to significant achievements, even with limited initial resources. As they continue to grow their audience and influence, Scrummage Africa is poised to play an even more crucial role in promoting rugby and unearthing new talents across East Africa.
Tujiamini and SportPesa Kenya congratulate Scrummage Africa on this well-deserved recognition and look forward to seeing the organization's continued growth and impact on the Kenyan rugby scene.