Growing women’s football sponsorship: A success story of Rongai Allstars queens, Uhola queens and Green Blades SPASS ladies

Admin
March 18, 2025

Growing women’s football sponsorship: A success story of Rongai Allstars queens, Uhola queens and Green Blades

Issues like gender inequality in the field and discrimination of women in football have Neen successfully dealt with by various sponsorship initiatives. Our own Tujiamini by Sportpesa has played a key role in promoting local talents for women footballers that need financial, material and emotional support together with a strong system that is ready to speak up on their behalf. Our Women's football sponsorship is for any adult or a team that needs help to cater for their needs and grow.

Tujiamini has offered sponsorship to some football clubs for women including Uhola queens, Green Blades SPASS ladies and Rongai Allstars queens. Women's Football sponsorship is a key part of paving way for ambitious women footballers and also helping a brand grow its market through increased visibility, good reputation as a sports enthusiast who supports women also and reaching a potential market.

What is women’s football sponsorship?

Women's sponsorship in football refers to a company or an organization partnering with a lady’s football team to promote their services and products. The sponsor offers financial support, buys equipment’s, pays for resources like coaches and training grounds and also paying for their tournaments. Some of the leading women's football sponsors in Kenya are Tujiamini.

Sports sponsorship offers financial support to football teams so as to gain marketing exposure and awareness. There are different types of how this operates and they include

  • Athletes’ sponsorship whereby a company pays an athlete to promote their services.
  • Team sponsorship where the sponsor offers financial support to a sports team to have its logo associated in the team’s jerseys, stadium and equipment.
  • Event sponsorship. Sponsors pays for the tournaments to have its name included in the event.

Who sponsors women’s football?

Brand sponsors that support women's football are mostly beauty brands and banks. They include Tujiamini, that offers a 3year consecutive ladies football sponsorship to those who are struggling to explore their talents and have a high potential. The sponsorship includes cash prizes, products and services.

How to apply for Tujiamini women’s football sponsorship

To secure a spot in Tujiamini women's football sponsorship one has to fill out forms on our website. Providing valid details like name, age, category and also include your email and contacts. Tell us more abouts yourself, your needs and how we will benefit from sponsoring you. It is advisable to tell us how you knew about us, if there is a referee then provide up to date details of your referral channels.

Success story of Rongai All Stars

Rongai All Stars queens’ team has gained positive popularity due to their consistency and being the top in the local football league. For this they won the Tujiamini Initiative Gold Award worth Kshs 500k. The team has produced a national under 17 player, Rebecca Odato thus providing a condusive environment for girl’s empowerment.

Uhola queens’ success story

Uhola queens took the first position in the Tujiamini Cheza Dimba women's Nyanza tournament. The team got a token of Ksh 50,000 and brand-new player kits. Their victory was achieved when Vanessa Atieno scored against Warembo all Stars team .

Success story of Greenblades SPASS ladies

The Greenblades SPASS ladies team showed positive results and the best team in following the tournaments rules and for that they secured the Sportpesa sponsorship of Ksh 250,000 together with football equipment’s. The sponsorship is supposed to last for for 3years consistently. Their story of endurance and unique style of play is an inspiration to many young women footballers in Kenya.

Reasons behind the growing interest in women’s football among brands

Brands are connecting with women because of the rapid growth of female fans in matches and want to use the chance and create awareness of their services and products. Women tend to have positive mindset this makes it easier for customer loyalty and interest in the brands. Brands are investing highly in closing women’s football sponsorship deals that will create a good environment for women to nurture themselves while extending their markets.

Awards and rewards for women’s sponsorship in football

These organizations play a big role whereby;

- CAF awards targets players from Cameroon, Egypt, South Africa, Ghana and Nigeria.

-Women's Football Award recognizes players, brands, people and sponsors that support.

-Sponsorship Awards supports women sports sponsorships

Young women football players get access to opportunities and get versed knowledge about football.

Examples of women’s football sponsors in 2025

Women football Sponsors are vast and they do support the teams and players for a given period of time, they include;

  1. Tujiamini women’s football sponsorship which sponsors Kenyan women football clubs and players in Kenya

Benefits of women’s football sponsorship

Women football players and clubs have positively developed from the support offered from the sponsors. Women football teams get supported financially, empowerment, and material support like jerseys and coaches. In return, the brand's services and products gain visibility and popularity throughout advertising themselves on their social media platforms and branding themselves on their fields and uniforms.

Which other organizations support women’s football sponsorship

Barclays signed a 3year contract with the Women's Super League and Women Championships. The deal was for Barclays to remain the head sponsors of the leagues.it was worth £ 45million, making it the greatest women's deal in football history.

What does Tujiamini target with Women’s football sponsorship in 2025?

Tujiamini is aiming at sponsoring more women footballers from the grassroot leagues and see them expand their talents not only on the national but also at the international levels. Our sponsorship will be offering a constant 3year support for our winners in the four categories of 87 winners from every region. To join the waitlist, submit your applications on our online platform and tell us more about you, why you need our sponsorship and how we will benefit from you. Whether you need financial or material as a woman in football field we are here for you.

FAQS for women’s football sponsorship

What is the biggest sponsorship deal in women’s football?

The three-year contract made between Barclays, Women’s Super League and Women's Championships worth £45m is the biggest deal that has been made ever in the football sponsorship.

How can I get a sponsor for my football career?

You can make meaningful networks with potential sponsors by creating a healthy fan base and also creating pacts for your sponsorship deal. It is also advisable to reach out to your potential sponsors by calling, emails or direct approach.

How much does it cost to sponsor a women’s soccer team?

The cost of sponsoring a women's soccer team depends on the sponsorship package, their level of play and the team. It costs a few to many millions of dollars.

How to get sponsored by football brands?

To get your football sponsorship from a brand, you will need to send a written application or apply via their website and explain your needs, who you are, your goals, objectives and the benefits of your sponsors.

Conclusion

Many women have been able to achieve their football dreams with less obstacles on their way through women’s footballs sponsorship programs. Tujiamini has also been a part of this by offering sponsorships to Kenyan women in the football field who are unable to cater for their sports needs and also giving them exposure in the international levels. These women will play a great role at empowering other young girls who aspire to be great footballers in the near future through their excellence in soccer.

Admin
March 18, 2025
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